Celebrating Our Work with Earth Miles: Designing Sustainable, Fun Travel
We’re excited to share that our work for Earth Miles has been recognized by DesignRush as one of The Best Android and iOS App Designs! This project has been a standout for us – not just because of the award, but because of what Earth Miles stands for and how we got to bring that vision to life through design.
What Earth Miles is All About
Earth Miles is transforming how we travel in cities across Europe by making sustainable transport more accessible and, importantly, more rewarding. Their loyalty program allows users to earn Earth Miles points when they choose eco-friendly transport options. These points can then be redeemed for local rewards—giving people even more reasons to opt for green travel.
It’s all about making the process easy, fun, and rewarding for everyone. Earth Miles is deeply committed to inclusivity, and they want everyone to feel welcomed and empowered to make sustainable choices, no matter where they are or how they travel.
Designing a Fun, Seamless Experience
When we were approached by Earth Miles, the goal was clear: create a design that reflects their fun, vibrant, and inclusive approach to sustainable transport. The design needed to feel fresh, dynamic, and easy to use, while clearly communicating the value of their loyalty program. We wanted every step of the user journey to feel like a win.
To achieve this, we focused on creating a bold, colorful design that makes the app and website easy to navigate and visually appealing. From the moment you open the app, we wanted it to feel exciting—whether you’re checking your Earth Miles points or discovering local rewards. The app had to capture the fun and satisfaction of traveling sustainably, while also being simple and intuitive to use.
The loyalty program is the heart of the Earth Miles experience, so we made sure it was front and center in the design. Tracking and redeeming points had to feel effortless and rewarding. Plus, we wanted to highlight the connection between users and local businesses, so Earth Miles doesn’t just promote eco-friendly transport—it also encourages people to support their communities.
A Design That Encourages Sustainable Choices
Our approach to the design was rooted in making sustainable transport something people actually enjoy choosing. With playful, modern visuals and smooth, user-friendly interactions, we aimed to create an experience that made green travel feel like the obvious choice. It’s about blending technology with a bit of fun, and creating a seamless experience across the app and website that motivates users to stay engaged and keep coming back.
The integration of the loyalty program ensures that every trip is a chance to earn rewards, and users can easily track their points and unlock discounts from local businesses. It’s a design that not only supports sustainable travel but also builds a sense of community, making it easier for people to choose green mobility as a regular habit.
Looking Ahead: More to Come
We’re incredibly proud of what we’ve created for Earth Miles, and it’s been amazing to see the recognition it’s received. But this is just the beginning. Earth Miles is all about innovation and sustainability, and we can’t wait to see how the brand continues to grow and evolve. We’re also looking forward to the chance to collaborate again in the future.
A big thank you to Earth Miles for trusting us to bring their vision to life. We’re excited to see how their journey unfolds, and we hope to continue playing a part in it.
If you haven’t yet, be sure to check out their website and get started with Earth Miles today!